AlbertsGifts.com is the retail website of the company I work for. It’s run on an ASP.NET platform(a third party handles the deep database coding) and I’m currently in charge of the integration and processing of all orders made through the site, simple graphical updates, and daily administrator tasks such as customer support, credit card restrictions and security, product uploads, setting up promotions and coupons, and just making sure everything stays in check with the site.
As far as an SEO campaign, we’re ranked highly(as in top 1-3) in our heavily targeted keyword selectors. We ran pay-per-click campaigns through Google Adwords and Microsoft Adcenter. We’re heavily involved on link partnerships through LinksManager.com, and for the past year or so we’ve been trying to upstart a Twitter/Facebook campaign by running promotions and coupons to attract users to see our site.